• Work with the Manager Marketing to develop an overall Communications Strategy and “umbrella guidelines” that each centre/destination will embrace. Monitor adherence to these guidelines.
• Interface with the Manager Marketing and assist in developing communication strategies (offline& Online) related activities that promote the centre as a ‘destination of choice’.
• Ensure that all marketing efforts are aligned with the Annual Marketing Plan, Asset Brand positioning and overall objectives set for each of the operating assets.
• Supervise the implementation of marketing activities as per approved plan set for each destination/ centre and ensure quality and timely execution.
• Manage marketing activities / campaigns / digital platforms for the assigned centre including creative and all marketing collateral required and ensure documentation of each campaign / promotion / activation and analysis of results and retailer’s feedback for post reports.
• Maintain monthly cumulative reports for centre publicity, social media and website monitoring and provide ongoing feedback to Marketing Manager, Mall Management and tenants.
• Generate of all related paperwork such as L.P.O.s, PARs, etc., for related activities at the centre, in addition to overseeing and coordinating the development and production of any internal / external newsletters, mall magazines, etc.
• Oversee the coordination and production of any in mall multi-media program, monitor content and manage the information in keeping with the overall brand/positioning.
• Provide all necessary data / reports on a periodic basis pertaining to marketing activities to the Manager Marketing for review, resolutions of issues and prompt decision making.
Job Details
| Posted Date: | 2020-05-13 |
| Job Location: | Dubai, United Arab Emirates |
| Job Role: | Marketing and PR |
| Company Industry: | Food & Beverage Production |
Preferred Candidate
| Career Level: | Mid Career |
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