CRM Manager - Daksada

  • Drive and develop the CRM strategy to support the brands under the division’s umbrella to grow with a customer-centric approach and marketing automation
  • Strategize – Build the CRM Roadmap with set KPI’s to improve the customer lifetime value
  • Scope - Generate insight into customer segments for use within business development and other CRM initiatives
  • Campaign Management - Support the management of business development activities by: Identifying growth, cross-sell, up-sell and retention opportunities within the database
  • Processes - Closely monitor internal processes and capabilities of the Marketing Database to ensure data is securely managed via information and reporting
  • Data Management - Formulate, implement, and enforce proper data collection policies and procedures to support business goals and CRM vision
  • Profiling - Establish the necessary criteria to proactively detect opportunities within the business and the database to streamline activity
  • Analyze – evaluate the performance of published CRM content for recommendations for future CRM campaigns
  • Be a fresh thinker—make suggestions and bring forth ideas to grow and expand the creative practice and bring to bear best in class work and thinking

Job Details

Posted Date: 2021-11-17
Job Location: Dubai, United Arab Emirates
Job Role: Management
Company Industry: Retail & Wholesale; Fashion & Apparel; Consumer Electronics

Preferred Candidate

Career Level: Management


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