Assistant Retail Marketing Manager (Arabic Females Only)
Location: Dubai
Salary: AED 19,000
Job Purpose and Scope:
As Assistant retail marketing manager, you will assist the management in deploying the brand strategy to generate traffic & Sales in store of partners, increase average baskets and customer frequency.
You will be responsible for setting up the store promotion. Branding and VMD (planning & implementation) and building customer experience in order to improve store profitability and engagement. And look out for new marketing opportunities within the stores / markets.
Responsibilities:
• Drives traffic to store and improves store profitability by creating operational in-store action plans to increase customer acquisition, retention, satisfaction, cross sell and up sell sales and services
• Implements marketing strategies, directions and action plan to improve brands performance, awareness, and image.
• Responsible for consumer experience, segmentation and lifecycle by country/city/store
• Execute the brands marketing action plan of the local markets and analyzes results (Store events, direct marketing, promotions)
• Support / monitor all dealers, distributors marketing plans - BTL by markets.
• Defines action plan per store based on regular markets visits
• Implement sales promotion, branding and VMD tactics as per the agreed plans
• Monitors Store KPIs Vs the plans
• Reports to the management on store KPI’s progress with required format.
• Provide product, VMD & soft skills training to store sales team and promoters in order to keep them up to date with our latest models.
• Build strong relationship with all key account and dealers across MENA region.
• Make periodic market surveys to get feedback from dealers and end-users and propose ideas accordingly to enhance continuously the channel management and operations.
• Analyze retail data, develop insights and report to management with actionable recommendations.
• Organize regular review meeting with partners based on brand VMD, communication and stores promotion results and share the strategy with all person in concern and lead to implement.
• Additional tasks might be required, in reasonable alignment with the job role
Job Details
| Posted Date: | 2019-03-14 |
| Job Location: | Dubai, United Arab Emirates |
| Job Role: | Marketing and PR |
| Company Industry: | Manufacturing and Production; Manufacturing; Retail/Wholesale |
Preferred Candidate
| Career Level: | Senior Executive |
| Gender: | Female |
| Nationality: | United Arab Emirates; Bahrain; Djibouti; Algeria; Egypt; Iraq; Jordan; Comoros; Kuwait; Lebanon; Libya; Morocco; Mauritania; Oman; Palestine; Qatar; Saudi Arabia; Sudan; Somalia; Syria; Tunisia; Yemen |
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