Brand Manager - Lobo Management

Our client is a large Retail organization seeking a Brand Manager


Responsibilities:


- Analyze brand positioning and consumer insights
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
-Align the company around the brand’s direction, choices and tactics

Job Details

Posted Date: 2019-01-15
Job Location: Dubai, United Arab Emirates
Job Role: Marketing and PR
Company Industry: Employment Placement Agencies/Recruiting

Preferred Candidate

Career Level: Management


from Jobs in UAE | Bayt.com http://bit.ly/2QOw4Fn

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