• Develop and maintain marketing strategy of eGolf website and retail and distribution social media platforms
• Build digital brand experiences to support both campaigns and product launches
• Take the lead role in coordinating our major marketing campaigns ATL & BTL – specifically the candidate will conceptualize, plan and guide all key pieces of those campaigns (e.g. Masters Campaign, Summer Clearance Event, End of Season Sale, etc.)
• Work with the Retail Managers to educate and engage sales associates on important campaign details including campaign objectives, target audience, offers etc.
• Ensure consistent and high quality digital content is produced regularly
• Meet and work with General Manager and Retail Managers to create in-store events to attract new and existing customers to stores.
• Oversee all graphic design elements of the retail and distribution business.
• Set up and co-ordinate trade launch events for our distribution brand, ensure coverage.
• Prepare all marketing assets throughout the season to enable our green grass key accounts to adequately advertise.
• Co-ordinate the marketing and advertising of key pop up exhibition events such as Dubai Desert Classic and Dubai Ladies Classic.
• Maintain the stock of promotional items (hand out items, promo cards, fitting day tents, banners, posters, brochures, etc.).
• Oversee online marketing campaigns and promotions
• Manage email campaigns and creates consumer marketing content that is relevant, interesting and engaging.
• Liaise with local magazine partners and plan, co-ordinate and execute all print and digital campaigns and shoots .
• Oversee all branding rotation and installation in own on retail facilities and the facilities of our distribution key accounts.
• Organizing and managing the digital asset image bank for the brands we distribute.
Job Details
| Posted Date: | 2018-10-30 |
| Job Location: | Dubai, United Arab Emirates |
| Job Role: | Marketing and PR |
| Company Industry: | Retail/Wholesale |
| Monthly Salary: | US $4,000 |
Preferred Candidate
| Career Level: | Senior Executive |
| Degree: | Bachelor's degree |
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